Show 24!

Sep 11

Commissioning a design team to create the branding for LCC Summer BA exhibition is an important yearly challenge. DPS alumnus Christian Schmitz Studio, based in London and Madrid, was awarded the project in 2024.

This year’s graduate show identity is a typographic celebration of the transformative journey undertaken by these year’s graduating students. An interpretation of their period at LCC, as a moment of accumulative construction and growth: both intellectually and academically as well as in their technical expertise.

“The brief challenged designers to come up with inventive solutions which worked sustainability at the forefront and the idea of making the most out of the printing facilities was for me a no brainer as an ode to LCC’s tradition and heritage. Our aim was to go beyond the usual environmentally-friendly ‘kraft and wood’ aesthetics and try to elevate the materials whilst still acting as a proud ambassador of the college’s traditions and workshops.”

“Working across print, digital and online, our approach is determined by an ambition to create original and long lasting communication. Locally and internationally, we work with a range of clients across art, architecture, fashion, film, and music. Services include brand strategy and consultancy, editorial design, animation, website design, signage and packaging.” Christian Schmitz

Christian Schmitz info@christianschmitz.es

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