ALISA RUZAVINA IS DOING EVERYTHING DIFFERENTLY

A grassroot hero and transformation inspiration sensation, Alisa Ruzavina is visible 50 feet all over the city.

The New National Park City campaign features Alisa, now teaching on DPS in the Design School at LCC. These grassroots heroes are making a difference within their local communities either as London National Park City Rangers or leading inspiring neighbourhood transformation that welcomes everyone to play their part.

In the telling of their stories, introduced through the power of the public screen, every Londoner is invited to join on this journey – to connect with what’s happening around them, to be inspired to notice new ways of making London better, to spend more time outdoors together and establish that essential connection with the urban nature all around us. 

JCDecaux Community Channel is proud to currently be supporting London National Park City’s ‘Do London Differently’ campaign to celebrate the amazing work of volunteers in making the capital greener, healthier and wilder. 

When we reconnect with urban nature we can begin to tell a new story about how cities can contribute towards a better life for all living things.

The first chapter in this story began with the launch of London as the world’s first National Park City. Now as more cities around the world commence that journey we’re asking every Londoner to join us on community.nationalparkcity.org to ask how they can do London differently.